Is Fetty Wap The New Jersey King?

It was around this time last year that Fetty Wap’s now world conquering ‘Trap Queen’ was first released. With no label or team behind him it took a couple of months for people to take notice. Once they did the whole world wanted a piece of Fetty Wap.

Quickly snapped up by 300 Entertainment and chucked into the limelight he rapidly received co-signs from the likes of Kanye West to Rihanna. And more importantly the most significant co-sign for any upcoming rapper, the Drake remix. Fetty’s rise wasn’t just being noticed by the industry but by the people. He soon became the first act to simultaneously chart his first four singles in the top 10 of Hot Rap Songs. So it was clear an album was a forgone conclusion. What does come as a surprise is that after his world has been turned upside down, the self entitled ‘Fetty Wap’ could have been the same album he released this time a year ago.

An album that had every big time producer and rapper itching to get in on it, instead finds Fetty staying as loyal as ever to his hometown and his Remy Boyz. One of his biggest charms is that he prides himself on being the peoples champion, always quick to let you know where he’s from and how proud of it he is. Born and raised in Patterson, New Jersey, this where we find Fetty for the entirety of the album. From the go we are reminded of what made him so lovable with ‘Trap Queen’, kicking off the album quickly followed by party pleasing ‘679’. These two songs more than any emphasise Fetty’s skill of combining romantic ballads with trap friendly beats, whilst always adding his own twist. It’s a formula that he has perfected, seemingly able to churn out hit after hit and ‘Fetty Wap’ sure isn’t short of them.

The self confessional love for the streets that raised him is present on ‘Trap Luv’ and the success that it has brought him verified on ‘Couple Bands’. It’s as refreshing as it is admirable to see an artist give everything back to the streets that raised him. And he’s using the success it brought him to good use, evident with stories of children being inspired to stop wearing their prosthetic eye.

Yet there comes a point on the album where Fetty’s goodwill becomes a slight downfall. ‘Fetty Wap’ boasts a very large 20 tracks (Deluxe version) and while all enjoyable in some capacity, if you put them all on shuffle you would be hard pressed to notice the difference. Fetty has always been one ready to party, yet a more streamlined approach to things could have lead to a more cohesive experience. Another case of Fetty being too much of a nice guy or just loyal is with the inclusion of Remy Boyz member Monty. Featuring on nearly half the album, he pops up with some enjoyable verses but his inclusion wouldn’t be missed.

For a debut album Fetty Wap has certainly made a very bold statement of intent. With no major features or productions credits, instead of a blockbuster debut we are treated to a block party from where it all began, which is exactly why we all can’t stop listening. Keeping it all within the family he has proved that his rise to the top was all down to him and his family.

Fetty Wap’s debut album is out now.